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The Experience. The 5 Principles of Disney Service and Relationship Excellence

Автор Brian Church, Bruce Loeffler Цена :1853.97 руб. Описание Отрывок Читать фрагмент Слушать Купить книгу Отрывок Аннотация Bring Disney-level customer experience to your organization with insider guidance The Experience is a unique guide to mastering the art of customer service

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Chocolates on the Pillow Aren’t Enough. Reinventing The Customer Experience

Автор Jonathan Tisch M., Karl Weber Цена :1108.67 руб. Описание Отрывок Читать фрагмент Слушать Купить книгу Отрывок Аннотация Praise for Chocolates on the Pillow Aren't Enough «Jonathan recognizes that in today's Internet-fed, savvy-consumer world, it is the people-to-people connections, regardless

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The Art of Client Service. The Classic Guide, Updated for Today’s Marketers and Advertisers

Автор Ian Schafer, Robert Solomon Цена :1631.49 руб. Описание Отрывок Читать фрагмент Слушать Купить книгу Отрывок Аннотация A practical guide for providing exceptional client service Most advertising and marketing people would claim great client service is an elusive, ephemeral pursuit,

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Passionate and Profitable. Why Customer Strategies Fail and Ten Steps to Do Them Right!

Автор Lior Arussy Цена :2843.24 руб. Описание Отрывок Читать фрагмент Слушать Купить книгу Отрывок Аннотация "I’ve always said that education without execution is just entertainment – and Lior illustrates this beautifully in his book. It is important to learn HOW

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Taming the Search-and-Switch Customer. Earning Customer Loyalty in a Compulsion-to-Compare World

Автор Jill Griffin Цена :2220.31 руб. Описание Отрывок Читать фрагмент Слушать Купить книгу Отрывок Аннотация Praise for Taming the Search-and-Switch Customer «What an excellent wake-up call! Your company's most valuable asset—your loyal customers—have more tools than ever to compare you

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Competing in a Service Economy. How to Create a Competitive Advantage Through Service Development and Innovation

Автор Anders Gustafsson, Matthew Johnson D. Цена :3110.21 руб. Описание Отрывок Читать фрагмент Слушать Купить книгу Отрывок Аннотация Competing in a Service Economy is a hands-on guide to creating services, with illustrative examples from service-oriented companies including Disney, Ericsson, IKEA,

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Why CRM Doesn’t Work. How to Win by Letting Customers Manange the Relationship

Автор Seth Godin, Frederick Newell Цена :2665.26 руб. Описание Отрывок Читать фрагмент Слушать Купить книгу Отрывок Аннотация CRM was supposed to help businesses better understand their customers and increase efficiency. Yet most companies are not getting the return they expected.

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